About us
Meet Esto
From European Study Tours to Esto
For over 40 years, we were European Study Tours – a go‑to name in school travel, taking learning beyond the classroom for tens of thousands of students and building brilliant relationships with teachers across the UK.
But we didn’t stand still. We grew. We evolved. And eventually, we realised our brand needed to catch up with who we’d become. So, we stepped into a brighter, bolder chapter – with a more colourful identity and an even stronger focus on what matters most: relationships.
And just like that, European Study Tours became Esto. Same team. Same care. Same expertise. Just… more us.
The Esto way
At Esto, our philosophy is simple: build brilliant relationships.
Every school, every group and every teacher is different – so we don’t do off‑the‑shelf, cookie‑cutter or one-size-fits-all. We listen. We share ideas. We shape trips together.
We believe planning a school tour should feel exciting, not overwhelming. This is the fun part, after all – the “what if we took them there?” moments that start the whole adventure.
We bring the energy and make the process feel unforgettable for all the right reasons.

Meet the team behind the magic
Our Tour Designers are the people that turn great ideas into inspirational school trips.
Get in touch