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Business Live! Educational Business & Economics Event

Business Live! is a fantastic opportunity to bring the curriculum to life and show your students the many different paths a career in business could take. It is an educational event designed to give learners the opportunity to come face to face with speakers from high profile companies and provide relevant and memorable examples and case studies for exams. Throughout the course of the weekend your learners will cover the fundamentals of the Business Studies curriculum at KS4 and KS5, meaning the event perfectly complements classroom learning. 


Our educational event packages at Disneyland Paris are the best value you'll find anywhere!

We include group travel insurance as part of our package and unlike other tour operators, we won't charge any supplements for regional pick-ups when you travel by coach.

Also held on the same day will be Science Live!, Maths Live! and Computing Live! making this the ideal event to bring a mixed group of students from across the curriculum!

Speakers
The Package
Travel Options
Places to Stay
What You Say
  • Speakers

    Walt Disney Company

    Walt Disney Company

    Our key speaker from The Walt Disney Company will present on the company's marketing strategy giving an insight into how they segment and target their marketing depending on the target audience. 

    They will also discuss the importance of the brand and how this is promoted and protected in all their marketing activity.

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    Louise Fowler Formerly at British Airways

    Louise Fowler  Formerly at British Airways

    Louise Fowler is one of the UK’s most successful business leaders. She launched the British Airways Executive Club, and then the first beds on a plane, which revolutionized business travel and propelled BA to the top of the travel service industry.    Since then, she has implemented similar projects at Britannia Building Society, Barclays, Co-operative and Brymon Airways.  

    Lisa will discuss the break-through customer service strategies she has employed throughout her career which stress the centricity of customers and how to connect with them in the digital age.  Louise’s strategic outlook, her use of examples of borrowing ideas successfully from other businesses, and the pedigree of the brands she has represented, make her an ideal person to speak at our Business Studies event.

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    Mark Palmer
    Pret a Manger

    Mark Palmer<br>Pret a Manger

    Pret A Manger MD, and formerly Global Brand Director of Green & Black's organic chocolate, Mark Palmer is one of the UK's most popular and influential business speakers.  Mark enlightens business audiences on his success stories and his path to his respected reputation. 

    During his time at Green & Blacks sales rose from GBP 4m to GBP 40m turning the brand from niche organic to premium everyday chocolate.  As a result of a complete repositioning exercise instigated by Mark, Green & Black's became the fastest growing chocolate brand in the UK, and was bought by Cadbury Schweppes.   Now Marketing Director of Pret A Manger he oversees the brand's development in the UK and internationally.

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    Andrew McMillan Formerly at John Lewis

    Andrew McMillan Formerly at John Lewis

    Andrew was the former Head of Customer Care at John Lewis. Andrew’s career began as a management trainee with the John Lewis Partnership at Brent Cross. He quickly moved up through the management ranks and led a number of selling teams in different branches, before moving to Head Office to take charge of the department stores' customer-centric Intelligence Team.   

    In 2000, Andrew was asked to lead on customer service for the department store division. The role not only saw him manage chain-wide customer complaints but develop JLP's market-leading culture and attitude towards customer service and sales with the 20,000 customer-facing Partners in 26 John Lewis shops across the UK. During his tenure, John Lewis won awards for customer service from Which?, Verdict and Retail Week and were frequently cited in the media as a leading customer oriented organisation.   

    Since leaving John Lewis, much of Andrew's work has been in the public sector and he has helped a number of local authorities develop their strategy to deliver a distinct and differentiated customer experience. He has also worked with a number of NHS Trusts to define and develop their patient experience in line with the aspirations set out in Lord Darzi's NHS Next Stage Review final report.


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    Linda Moir Formerly at Virgin and London 2012

    Linda Moir  Formerly at Virgin and London 2012

    London 2012 has become known as one of the most successful Olympic and Paralympic Games in history and Linda Moir was at the helm of the team that delivered famously outstanding front of house service by 15,000 volunteer Games Makers to 9 million spectators.

    Linda was previously Virgin Atlantic's Director of In-Flight Services, responsible for the airlines award winning service. During this time she completely overhauled the training, recruitment, promotion and performance management of 5,000 cabin crew, culminating in the highest recorded customer satisfaction scores in the airlines history.

    Her unparalleled success in HR and customer service management is exemplary of delivering exceptional performance through people.

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    Joe McEwan Innocent

    Joe McEwan  Innocent

    Joe McEwan is Head of Brand at innocent drinks, a UK company that has grown dramatically since it started making fruit smoothies 12 years ago. Joe has done a bunch of different things at innocent in his 4 years there, including copy writing and events management.

    As Head of Brand he is in charge of the way innocent talks to its consumers, with the stated aim of ensuring that the company maintains an honest & open line of communication with its drinkers.


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    Chas Howes Superdry

    Chas Howes  Superdry

    Chas Howes served as Chief Financial Officer of SuperDry during a period which saw the company grow from a small clothing and retail business to a global player in the fashion industry. 

    He worked on the company’s strategies for growth and the high-profile floatation on the stock market and recounts how the brand and business developed, the challenges created by such rapid growth and the cautionary lessons.


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  • The package

    The Package

    • Return travel by Coach, Eurostar or Air
    • 2 nights bed & breakfast accommodation at Disneyland® (additional nights available at a supplement
    • Park Hopper Ticket
    • Attendance at the 2018 Business Live! Conference
    • Curriculum-linked workbook for students
    • Group Leader’s conference pack
    • Group Travel Insurance
    • 1:10 free place ratio for staff on a twin room basis
    • Services of the Events Team in Disneyland® Paris throughout your stay

     

  • Travel Options
    • 2 Night Coach Travel Package

      Sunday 25 February - Tuesday 27 February 2018

      1 DAY PARK TICKET

      Sunday
      : Morning departure for Disneyland Paris, overnight at Disneyland Paris
      Monday: Business Live! Free time in the parks. Overnight at Disneyland Paris
      Tuesday: Return coach travel
    • 3 Night Coach Travel Package

      Sunday 25 February - Wednesday 28 February 2018

      2 DAY PARK TICKET

      Sunday
      : Morning departure for Disneyland® Paris, overnight at Disneyland® Paris
      Monday: Business Live! Free time in the parks. Overnight at Disneyland Paris
      Tuesday: Day trip to Paris. Overnight at Disneyland ParisWednesday: Morning free in the Park. Return coach travel
    • 3 Nights including Overnight Coach Travel Package

      Saturday 24 February - Tuesday 27 February 2018

      2 DAY PARK TICKET

      Saturday: Late evening departure. Night time channel crossing
      Sunday: Morning arrival at Disneyland® Paris. Day free to use your Disneyland® Pass. Check in at your accommodation from 17h00. Overnight at Disneyland® Paris
      Monday: Business Live! Free time in the parks. Overnight at Disneyland Paris
      Tuesday: Return coach travel
    • 2 Night Eurostar Travel Package

      Sunday 25 February - Tuesday 27 February 2018

      2 DAY PARK TICKET

      Sunday: Afternoon departure from St Pancras International. Overnight at Disneyland Paris
      Monday: Business Live! Free time in the Parks. Overnight at Disneyland Paris
      Tuesday: Free time to use your Disneyland Pass. Early afternoon departure. Arrive back in London early evening.
    • 2 Night Coach Travel Package

      Sunday 25 February - Tuesday 27 February 2018
  • Places to stay
    • disney hotel

      Disney's Hotel Cheyenne®

      Rating: 2 Star

      The authentic flavour of the Wild West is all around, in the best tradition of all your favourite classic Hollywood westerns. This on-site hotel offers easy access to the Disneyland ® Parks and Village and all guests benefit from extra magic hours giving you early access to the Parks before gates open to the public.

      Rooms are located in 14 frontier style buildings all named after characters from western folklore grouped around a main street with covered porches and wooden walkways. The western styling runs through into the bedrooms and the hotel restaurant, The Chuck Wagon Cafe.

       

  • What to stay

    The students LOVED Joe from Innocent, they felt he spoke to them on their level

    Aylesbury grammar School

     

    The trip was great thank you. The lectures were very good too, the speakers gave some really great information about Business and ICT and the Business students commented that it would really help them when they came to complete their case study work in year 13.

    Fort Pitt Grammar School

     

    Good level of content about Superdry for A Level. Excellent insight into culture for Business - both Innocent and Superdry.

    Stanwell School

     

    We definitely want to come back next year. Your trip represented better value for money than the rival company as the pupils had one more day in the park.

    Churchdown School Academy

Through our live speaker presentations our aim is to bring key curriculum topics to life, providing access to industry professionals with case studies that really bring business studies off the page. Through the workbook and park challenges the event is an immersive educational experience aimed at seeing Business Studies in action.



Meet Your Learning Objectives:

Marketing Performance and Strategies
• Understanding markets, segmentation, targeting, mass marketing
• Branding – building and protecting
• Marketing mix – the value of digital and e-commerce


Business Strategy, Decision making and Direction
• Problems and challenges when growing a business
• Influences on business decisions, technology, ethical and environmental issues, corporate and social responsibility
• Difficulties in forecasting future trends


Business Operations – Customer Service
• Identifying and understanding customer needs 
• Methods and benefits of good customer service
• Changes in customer service from technology advances



Who Is This For?

Key Stage 4 & 5 students of Business Studies. The event is designed to complement studies across the AQA, OCR, Edexcel, WJEC and SAQ curriculums. It is designed to meet course aims by encouraging and developing enthusiasm for studying business and provide quality case studies for exams.


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